When you guys first started off on YouTube did you post daily or just a few times a week not to be overwhelmed?

Something I’ve been curious about lately. From my experience working with different software projects, development can become one of the biggest costs for a growing company. But not every business has raised money. Some companies are bootstrapped. Some are already making revenue. Others are still trying to get the product into the market. So I wonder how this works in the US. Do most companies wait until they raise investment before building a proper development team? Or are profitable small businesses comfortable investing in developers from their own revenue? Curious to hear from people actually running companies there. How do you usually think about this?

Every video you post is doing one of three jobs: entertainment, education, or evidence. Entertainment earns views. The hook, the trend, the clever edit. Fun to watch, fast to forget. By dinner, nobody remembers it. Education earns saves and shares. The tutorial, the breakdown, the how-to. People bookmark it and remember the tip. They rarely remember the teacher. Evidence earns clients. The documented proof. The strong opinion you actually hold. The behind-the-scenes decision nobody asked to see. "Here is what I built this week and what it taught me." "Here is the thing everyone in my industry gets wrong." Evidence is the only category that makes a stranger trust you with their money, their project, or their referral. Wyzowl's 2026 report found 85% of people have been convinced to buy a product or service by watching a video. But notice: they bought because the video proved something, not because it entertained them. Here is the problem: most creators post 80 percent entertainment, 15 percent education, and 5 percent evidence. Then they wonder why 100k views never became a single paying customer. Views rent you an audience. Evidence builds you a reputation. You do not need to stop being entertaining. You need at least two evidence posts a week. One documented proof of your work. One real opinion. That is the whole strategy. The algorithm decides who sees your video. Your evidence decides who comes back and who pays. Count your last 10 uploads honestly. How many were evidence?

Looking for someone skilled in marketing and social networks who knows how to grow an audience, build engagement, and turn attention into real results. If this is your field and you’re open to working together, Let's keep in touch.

Most creators film for an audience. That is the problem. An audience is abstract, so the content comes out generic, and generic content gets scrolled past. The creators who convert film for one specific person. One ideal client, with a name, a business, a problem they cannot sleep over. Every video answers one question: would this make THAT person trust me more? This does three things. First, your content gets specific, and specific beats viral every time. Second, your hooks get honest, because you are talking to a person, not an algorithm. Third, the right people self-select in and the wrong people self-select out, which means your DMs get quieter but warmer. Try it this week. Pick one ideal client. Film five videos just for them. Then tell me: who did you pick, and did the content get easier or harder to make?