Location was a hit People were a hit Mika was a hit 🐶 Thank you to everyone who attended! And sorry to those who had to miss it this time 🥲 There were a lot of conversations going on and i weren't in them all (obvs) but here are my ROUGH notes on what I can recall... When helping @Philly Garrett on how to get people on to Skool... Needs a clear process of inviting people to join. Hook, problem, story, vague solution, CTA - link in bio **Wow not How** Lead magnet to get into community Find partners with adjacent businesses who already have the audience you want. 'Borrow audiences' by engaging in other communities/profiles and offering value - they will naturally want to find out more about you. @Adnan Pilditch switched to ARR - cut churn completely. More committed users - more likely to achieve desired result as they stay longer. @Jake Denham Working out his cohorts (first one a success) and we talked aboutcontinuity... And how/if he can combine his free and premium community. Is it good to have paid and free together? @David Hume Made a good point that Paid members could post about great experiences and create fomo. - Calendar events can be locked to free members. @Leevy A 400 members in 3 weeks 👏🏽 Traffic from TikTok. Faceless videos!! Upsells in the classroom. We had a great discussion on the money models, naturally! And what they might look like for Skoolers at different stages. Everybody came in with sauce and value 🔥 Got some good ideas for future events, taking on board some feedback which I'm grateful for! 🙏🏽 GUYS WHO CAME: Want to add anything else? 😃 Drop it in the comments! GUYS WHO DIDN'T COME: Next time??? 😋

Birmingham IRL today. We anticipated a low or no show (based on the poll), and we did have a couple cancel on the day unfortunately But my goal is to set the intent, commit and facilitate! 😃 Luckily for me, Mr @Sam Bragg came to save the day. We did some work in a swanky coffee shop, chatted about what's working and what's not working in Skool and business, and then finished it off with an UNBELIEVABLE pizza 🍕🤤 So what's next?! LONDON Both Sam and I were at the last London IRL which was insane - we talked about that and what made it so good, and how I can bring some of those elements into the next one. That is now in motion! Sunday 24th August... Put it in your calendar Whether you're coming or not, please answer the poll 👇👇🙏🏽 What would you like to see at these events?

Birmingham: 4th August LONDON: 24th August Manchester: 27th September Glasgow: TBC **Also good to note that @Goose Dunlavey and Team will be in Dublin on 9th/10th August, which would definitely be worth the trip over! Connect with @Dave Donoghue for that. I'll probably be there too 🕺🏽 So, which one will you be at?! 🤪 What do you want to see/learn?

The Skool IRL: London event was AMAAAZINGGG Epic sights, even better people. Now that we’ve flapped on outta there, you’re probably wondering, “What now?” Well, meet your newly crowned Skool City Mayor: @Ess Green🥇 He’s your go-to for questions, connections, or just vibin’ with fellow Skoolers. While we’re off spreading chaos in the next city, don’t wait on us — Throw your own meetups! All it takes is a time, a place, and a ping babyyyyy! Can’t wait to see what London builds next. Until the next landing 🪽

Spending some time here? Your life just got WAY skooler. 1. LIVING + TRAVEL PERKS - Living here? find collabs and team mates. Traveling through? You now a welcome committee! 2. BE WHERE YOU DON'T HAVE TO EXPLAIN URSELF - Skool is fun online, but IRL? It hits different. Find + connect with nearby skooligans! 3. PLAN & JOIN LOCAL IRL EVENTS - Coworking, rooftop masterminds — it all starts here. Wanna host something? Tag your Mayor. See when the next event is @ goosify.io! (But the party DOESNT end when the Goose team isn't there!)