April is the first month of Q2, and a great time to clean up your social media strategy! My top 5 recommendations: - Write out how you make content, from ideation to community management, and write the amount of time each step takes. Anything taking too long? Or doesn't have a strong process? - Look at what platforms are driving impact right now for the audience you want. Any platforms you're currently using that aren't serving you? Any that you aren't using that would serve you well? Hint: the most slept on platforms are Reddit, Pinterest, and Facebook. - Do you have fans that engage with everything you make? Have you DMed them to chat lately? If not, do it now! They're your ambassadors! - Is there anything holding back your content quality? Need a new microphone? Or Adobe subscription? Now is a great time to uplevel or, if you can't fit it in your budget yet, start making a plan to reach that goal! - How is your 'scroll vs creating' ratio? Are you watching 3 hours of TikTok per day and only spending 1 hour creating TikToks? Maybe it's time to flip that ratio! Anything you're doing for social media spring cleaning? Let me know in the comments!

Happy end-of-March! The year is flying by! We built an easy-to-use tool to help creators find opportunities to learn and monetize using simple text answers to questions. Think of it like texting your friend who knows everything about social media, ways to make money online, and doesn't ask you to drive her to the airport. Check it out here and let us know what you think!: https://stealth-talent.com

It may be cold where you are, but don't worry, spring is right around the corner. So now is an amazing time to start focusing on content that's hot on people's minds: - Summer vacations / summer styles - Sustainable weight-loss (preparing for swimsuit season) - Spring cleaning (products and organization) - Outdoor life (from gardening to camping and everything in-between!) As always, if you want to talk content strategy, it's our favorite thing to do. Just reach out to your partner manager or, if you're feeling lost, you can always send an email to us directly here: [email protected]

Hello from Las Vegas! Phil Ranta here, currently in the lobby of the Caesars Forum. The 2026 TikTok LIVE Creator Network Summit just ended, where TikTok shared incredible information around what's working on the platform, what they're building, and how to best support creators. It was a social media nerd's DREAM! My top takeaways: - 'Battles' are still the #1 way to make money, and they don't have to be arguments! Even if you're just doing a 5-minute talent show or discussion about your favorite character in 'Real Housewives' or making macaroni and cheese, it works! We wrote a step-by-step tutorial on how to set up and execute a 'battle' here. - There is a HUGE focus on music this year, so if you're a DJ, play guitar, sing, freestyle rap, play the kazoo, or anything in between, give it a try! - On-screen aesthetic matters. Good lighting, medium-close up to close-up framing, fun colors or design in the background...it all helps with retention time! - The reason most streamers don't succeed is that they don't have a plan. Create regular times to go live, and do your best to stick to them! - There are four incentives that drive live streamers: money, fame, community, and striving for mastery. Knowing what drives you will help keep you motivated, and letting us know what's important to you will help define your roadmap to success. 2026 is going to be a great year! I look forward to working with all of you to grow on this exciting platform!

We're thrilled to partner with Mom Creators to help power their TikTok LIVE network with tools, education, and community. If you're joining from the Mom Creators group, please introduce yourself so we can get to know you!