Local Business vs Online Business
We are all trying to make money online and mostly know the advantages of succeeding. Work from home, make your own hours, the possibility of starting with no money and escalating to the whole world. But there are cons. While you can sell to the whole world you're also competing with the whole world. And nowadays that competition includes both people and bots. Local businesses don't have that con. Because of that, building an online business can be very slow while you're tring to figure things out. Building a brand that sticks can take months or years. Creating a product that sells well, figuring out advertizing... even with the right contact that is not imediate, unless you're very lucky or already is a marketing and tech expert. The point is, if I wasn't employed in a great place and was instead strugling finatialy I would do both things just to stay afloat. Because investing on an online brand is totally worth long term, but local businesses pay off imediatelly, if you sell something people need. This other day, I was waiting at night in line for 3 hours to take my daughter to the emergency and there was no place to sell food nearby, we were all hungry. Some car stopped with three big pots full of soup in the trunk. They sold out in less than one hour. Homemade soup in a trunk, right place, right time, instant money. Much less work than fighting for small gigs on the internet.