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Owned by Paul

Launch your music career. Get Expert Coaching on Booking, Planning, Executing, and Monetizing concerts in a friendly community of thriving Artists.

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24 contributions to Nashville Road Coach Community
Your Ministry is Calling. Are You Listening?
Your Ministry is Calling. Are You Listening? (The day everything changed for me) Friends, I hate watching Christian artists waste their God-given gifts. And honestly? I hate knowing I used to do the same thing and was even part of the problem. I watched artists buy expensive gear, pour money into bad buses and bad promotions, and chase record deals—full of hope—only to end up right where they started, with a silent phone and an empty calendar. Not because their music wasn’t good enough. Not because they “failed.” But because they were chasing the wrong thing… just like I was. For years, I coached artists (and myself) on industry strategies, thinking I was helping. And perhaps I was helping… a little. Maybe a few more followers, a slightly better demo—but nothing real or lasting. Nothing eternal. Every new strategy felt like “this might be the one,” and then… silence. It made me feel like I was letting down the very people God had called me to serve. That went on for a couple years. Then one night, I was talking with a wise old pastor after a small church service, and he said something I’d heard before but never truly heard: “Any time you put all your focus on the music, the anointing gets quieter.” And for some reason… that night it hit me like a ton of bricks. I committed to focus on the ministry behind the music. I followed His leading, even when it didn’t make “industry sense.” And in six months, my ministry transformed. More opportunities. Deeper connections with audiences. Lives genuinely changed. And support like I’d never seen. No chasing trends. No begging for attention. Just putting the ministry first and letting the music follow. The opportunities to help others flooded in. And it lit a fire in my soul. A fire to raise up 1000 Artists who are committed to ministry impact, using their music as a vessel. Awards, main stages, charting radio songs, and accolades would no longer be the goals. Rather, those would become symptoms of doing ministry and music right.
Your Ministry is Calling. Are You Listening?
Artists: How much New Wine can you hold in your hands?
Imagine God pouring out “new wine” into your music and ministry, just like you prayed He would. But you don’t have a good wineskin for Him to pour it into so you just hold out your hands. You’re asking Him to pour out more so you can grow! But pour it into what? He’s already poured all your hands can hold. Your habits, methods, and systems make up the “wineskin” required to properly carry that music, ministry, and anointing. Listen, if you don’t have a method to book better dates, a habit to reach more people, or a system to scale your financial support, you'll stay stuck at the same level forever. I promise… God is gonna pour out. But you won’t have the means to carry any more than you do now. I don't want that for you. This is the whole reason I started coaching artists 8 years ago. That's also why I created the [Christian Artist Revelation Masterclass](https://paul-s-site-861f.thinkific.com/.../2026...)—to give you everything I've learned in 47+ years so you can get your new wineskin in order. I'll even throw in a private 1-on-1 coaching session for you so we can map out a new winning strategy for 2026. How's that? I'll see you on the inside.
Artists: How much New Wine can you hold in your hands?
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If this post spoke to your heart, I promise there is a whole new wineskin waiting for you and your music. Let me help you make 2026 the best year ever for your ministry. https://paul-s-site-861f.thinkific.com/courses/2026-revelation-masterclass
FREE Coaching Session on Booking, Merch, and other goodies.
Artists will learn a couple vital secrets to booking and merch sales. PLUS, here's an extended opportunity to take advantage of my Black Friday Revelation Masterclass. Members of this SKOOL can still get it and save 85%. That's nuts!!!!! https://paul-s-site-861f.thinkific.com/courses/2026-revelation-masterclass
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FREE Coaching Session on Booking, Merch, and other goodies.
This will be life changing for a few of you...
Cyber Monday is here! That means $800+ of courses, ebooks, and private coaching for $97 ends today! I can't wait to meet you personally and map out your winning 2026. It's time!
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This will be life changing for a few of you...
Black Friday Revelation Beats New Year's Resolution
T'S LIVE! The Black Friday Revelation is here! For 30 years, I've watched talented, anointed artists sit on the sidelines because they didn't know the business. They felt called, but they were broke and invisible. NO. MORE. From now until Cyber Monday, I'm bundling ALL my courses, strategies, and even a private coaching call with me for one insane price. Get my entire $800 coaching library for just $97. https://paul-s-site-861f.thinkific.com/courses/2026-revelation-masterclass This is everything you need to get booked, master your concerts, sell merch that actually moves, and build a thriving music ministry in 2026. Check out these testimonials to see what's possible when you have the right strategy... and then hit the link to get your bundle before it's gone! This offer ends Monday at midnight. Don't wait! https://paul-s-site-861f.thinkific.com/courses/2026-revelation-masterclass
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Black Friday Revelation Beats New Year's Resolution
1-10 of 24
Paul Secord
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73points to level up
@paul-secord-8110
Paul Secord, Nashville's Gospel Road Coach, is a Music and Video Producer, Worship Leader, and Artist Development Specialist in Music City.

Active 9d ago
Joined Aug 31, 2025
Nashville, TN