Just got back from an amazing weekend getaway with my besties at Lake Arrowhead to celebrate my upcoming wedding. I can't believe it's only a few weeks away! 😱 Leave a comment and share your favorite marriage advice. 👇

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We did a run-through for my wedding makeup and hair today. Jose and I are getting married on Halloween. 🎃 What do I look like?

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For the first 6 months of my business, I made exactly . . . ZERO SALES. Nothing. Nada. Zilch. 😭 And do you know what I was doing about it? Sitting on my couch watching Star Trek reruns, tweaking my logo, changing my fonts and colors, and writing blog posts no one was reading. Basically everything EXCEPT telling people my business existed. Eventually, I figured out the painfully obvious thing I’d been avoiding: No one was going to magically find me. I had to GO where my ideal clients already were, get in front of them, prove I had useful solutions, and give them a reason to come back to my website. So I started leaving helpful comments on blogs and YouTube videos. Not 5 comments and then taking a nap. Not “I’ll do some outreach when I have time” and doom scrolling for hours. My goal was 80 comments PER DAY, and within 3 months, I grew my email list to more than 3,000 people and finally started getting paying clients. Fast-forward to today, and I now earn $30K months. The specific marketing tactics have changed since 2011, thank goodness. 😂 But the lesson hasn’t: You need to get in front of your ideal clients, and you need to do A LOT more outreach than you’re doing now. Posting randomly and hoping someone notices you isn’t a marketing strategy. Waiting for people to start conversations with YOU isn’t a marketing strategy. Your business probably isn’t broken. You just haven’t been telling enough people you exist. That’s why I loved contributing to the new Before It Clicked guide. Fifteen business owners are sharing what things REALLY looked like before their businesses finally started working. This is absolutely NOT the polished highlight reel. You'll see the failed strategies, the wrong turns, the messy middle, and the realization that finally changed everything. GET THE FREE GUIDE Inside, you’ll discover: