Just 6 months after starting from scratch with us. Last week me and Federico met up in person in London. 6 months ago this guy was doing fashion dropshipping. Chargebacks. Refunds. Revenue up one week, dead the next. We got on a call. And started building the system from scratch. Month 1 — €20k. Foundations. Month 2 — €200k. Recurring revenue kicked in. Month 3/4 — €500k/month. 90% subscribers. Outspending every competitor. Then someone made an offer to acquire the brand. He sold. I'm still flabbergasted honestly. This is what happens when you stop gambling on products and start building real systems. Unit economics. Belief system. LTV from day one. And the best part? The knowledge doesn't get sold with the brand. He starts again. Faster, with capital, and with everything he learned. We're not building stores. We're building brands worth selling. I broke down exactly how we brought Federico from 0 to his brand exit in 6 months. Comment "FEDE" and I'll send you the full breakdown of how we did it.