@Shannon Sullivan Understandable! Chatgpt is a good start! You can train it to suit your business with custom GPTs etc. There is also Claude, Perplexity, Grok, etc that have their own purposes but are similar in the sense of how you use Chatgpt. You can take a look at my instagram @marinella.goes.digital for some quick info about AI tools. There is a free video in my highlights under Allen AI you can watch about using it to help with viral content creation. It depends on what you need to grow your business and where you are at in your process.

@Shannon Sullivan just play around with Chatgpt and its settings and tailor it to your needs. No need to overwhelm yourself :). When you are ready to implement more, you will find more AI tools to help you with your business:)