Excellent roundup, thanks Trevor. This paragraph specifically "The best marketing workflows will still need human taste, customer insight, real-world examples, sales calls, audience research, competitor analysis and original experience. AI can speed up drafting, repurposing, summarising and brainstorming. But it should be anchored in real inputs." is becoming more obvious each week. No-one has the identical practical experience that I or you have. Those experiences count even if they are presented as thoughts or wishes. Authenticity and real inputs are more important than volume of output. One way that I am doing this is to have one thread with my AI buddy asking gardening questions, uploading images and writing my thoughts down in that thread. I started the thread instructing my AI buddy that the purpose of the thread is to record the season's thoughts, plans and results. At the end of the season, these will be synthesized into a full product. As we go along, my buddy actually points out that a particular idea should be included in our product. While it sounds long winded it is not. I live in zone 3 with only 90 days growing time and too busy to sit at the computer for any length of time. Perhaps you too have a hobby that you can use AI to guide you and thus record real experiences for your next product.