There’s an influx of countless UNLICENSED HAIR STYLIST that’s trending, has a massive clientele, high ticket services and it appears their social media following is continuing to build their brand, business and bank account. On the other hand we have, Licensed professionals who are struggling to get a clientele, low ticket services with no to low social media traction… This is an observation and to highlight the direction of our industry, the mindset of both unlicensed and licensed stylist while we focus what actions to take as it relates to the under utilized engined called SOCIAL MEDIA. LET’S START WITH WHAT CATEGORY YOU FALL UNDER