Have any of you copywriting wizards cracked the code to getting static images to outperform videos?

I have a Local Boat Show who is running ads for their upcoming show but the tickets are free. As far as an objective my initial thought was running traffic ads to their website to just spread awareness, but that just seems like waste to me. I want to be able to show more of a return than just “we got thousands of page views” Has anybody ever ran ads to a free event and tried something else or does anyone have an better ideas on how to approach this?

https://window.ubpages.com/pureblue/ I do have changed already in mind getting implanted but need feedback thanks

Im sharing with everyone here something i found couple of months ago that helped me dramatically lower down my lead cost, and qualify prospects better for calls. I use to run a normal optin page for our free training selling a high ticket coaching offer, We send the traffic to a VSL then to an application after they watch the VSL, thats fine if your audience is a single defined audience. But what if your audience is a combination of different professions? This is how i tested something i have never used before. I created an AI Quizz that asked questions and based on the answer it send them a relevant report based on their situations + redirect them to the right VSL. This is the results. We advertise as “Discover if you are X and Y” For example. Discover if you qualify for a million dollar business loan, Or discover if your product can sell like fire and so on. CPC : less than $1 Lead Cost : $3 Cost per QUALIFIED appointment : $43 Calls : we have 74% Show up Rates. “Combining this process with a prospecting call in the first 10min of the submission if it was day time, Night time engaged Sms with ChatGPT” We spent about $7600 in Adspend, Generating $87,000 in Cash collected. I have never thought that i will share something like that for free but honestly the more you give the more you receive, so here we go thats my experience with AI Quizzes.

I want to review some landing pages + ads - send links below