Fussy head and I need to focus , any podcast or Audio recommendations? TIA

So normally I get about 5-10 new trials a month. But this week I have had 8 trials, 7 of which turned up, 6 of who have signed up and 1 signing up after Christmas due to finances. That’s in a WEEK!!!

So in our hardest spot almost a montho ago we hit our lowest numbers of 46 after being at aroud 250 Today we just hit 111 students (class bookings are higher than 111) 🥹🥹🥹🥹

Yesterday was a dream. We opened Savvy Studios - Studio III. What started off as a joke (be careful what you throw out into the universe!) with me looking at the building and saying “that'll be mine one day” (ha ha don’t be crazy that’ll never happen) ended up in the dreamiest of studio renovations. It happened. It’s real. I’m in love ❤️ Sending out lots of good fortune and happy vibes as my cup is overflowing so please help yourself!!

I live alongside a popular park and yesterday I noticed a guy sticking a flyer in the window of every car on the street. Probably about 30 cars I saw his bright blue flyer. I was so intrigued I did a 360 and stopped him. Can I have one please? I asked. He was a plasterer! I commented on the old school tactic and asked if he's had any business from it. He said 2 people. Doesn't sound much by my guess is that he hasn't put more than 200 out and the fact he's still doing it that it must be worth it. 200 business cards = £15 2 x plastering jobs = £1000 minimum 3 hours putting those cards out? £150 (£50ph) £835 profit! Not bad! -- Usually in marketing/advertising, we just need more volume - more posts, more flyers, more eyes on us. If I was this plasterer, I would do 2000 business cards... Sounds like a lot, but when you do the numbers that should equate to roughly £10,000. - It's a little bit different for us, because our customers pay a little bit each time, but over a long period of time. Do you know the LTV of your customers? (Life Time Value) To work out... How long do they typically stage with you? 1,3,5 years? Then multiply that by the amount they spend a year. My average customer spends £3000 a year with me, and they generally stay with me for 7 years before trying another supplier. So my customer LTV is £21000 - makes sense? This gives me an idea of how much I can spend to acquire a customer (assuming that my profit margins are correct!) Questions for you... 1. When was the last time you did the old school marketing and do you do enough? 2. Do you know your customer LTV? Can you guess? Try work it out! 😃