I can't help but think about the privacy concerns with this. AI is not doing great and integrating something like that into such a personal and profitable part of your business should be done with caution. A few weeks ago I wouldn't think too much of an automation helping analyze data but as I get more into email newsletters for my copywriting businesses as well...let's say you have anyone covered under the GDPR laws on your list. It's something to rethink since those laws may cause friction and legal issues if they learn you're using it to scan their data that their laws ban AI from doing. I don't like that they're not allowing people to opt-in or opt-out to feed the models customer data, our data, and private materials—AND not paying the writers who are making these models function. I understand there are different forms of AI that are helping (mainly closed models), but there's so much going wrong in that world that integrating it into any part of your backend is incredibly risky. You should also probably share you're doing that with your list in case they have an issue with that too. I'm so inherently wary the more I learn of just how bad things are on the backend of these AI tools. There have been multiple reports of AI taking actions without prompting and wiping out entire businesses' database and back up systems. As cool as this sounds, I'm learning too much about this stuff to ever want to rely on it for my business. Again, not here to tell anyone what to do—just valid concerns to think about before integrating it into key things like this.

Welcome! I love the mission behind your business. This community is really inspiring and can help you through some blocks when needed. I've always wanted to visit Ireland and hopefully one day I will. Until then, looking forward to hearing about how email is working for your business. ☺️

I'm in that right now! LOL! I've been working on my copywriting business as I also try and create website hub for my services and email list on the book editing side as well. As I'd made my landing page for my email and started making my book editing site, I got a spark to repositioning my copywriting work too. All of those questions are flooding my head, so yes! I can see the end game of the vision but the mental work and branding stuff has my head in a tailspin. I think I'm just too close to it so yeah....we all have our own versions of those days. Big hugs to everyone going through the process right now!

@Emily Mathis 💯 I’m genuinely so overwhelmed by choices. I think I’m getting closer to how I want to set things up, but it can still feel like major doubt before I even test anything out, lol.

@Emily Mathis Yes!!! The overthinking and research planning of it all helped me with clients on the copywriting side and sometimes on the book editing side when I needed to go deeper into the research. Now I’m trying to alleviate my workload by pivoting away from research-heavy things, but I find myself still falling into those old habits. That’s a good reminder on choosing a small thing to move forward. I’m so used to trying something and being good at it because I prepare. Being an entrepreneur is beginning to feel like quite the opposite when you don’t know the best way to prepare, and you just have to do it regardless.😂🤷🏽‍♀️

I’m actually a notorious overthinker so trying to get the right action to match the right goal or vice versa is where I get stuck. I’m not social media savvy and it can feel like a lot of work when it’s just me (would love to have a VA one day), so I tend to put social media off, even as a consumer lately. I have my landing page, my first sequence, but not an audience to capture yet. That’s where I’m more stuck because I’m not just one thing. Anyone else have this issue as you’re building things?

@Rachel Mohl Yes! I’m a book editor and I’m a copywriter. In the past, my audiences didn’t converge, so it was hard to find the throughline when it comes to starting email marketing as a whole. I’m reworking my copywriting services to possibly include authors (creatives) so that everything can feel cohesive on messaging, but they would be two different audiences. That’s why I get stuck. Your idea to color code is a good one though. Maybe once I figure out how to pivot in the copywriting space, I can cross market if the audience is aligned.