Why most creative Skool groups don’t grow (even when the content is good)!
I’ve been building a watercolor community on Skool, and something became really clear to me: A lot of creative groups stall out... Not because for lack of good content, but because of a lack of structure. And structure can be kind of the opposite of creativity, right? But in this case, a little structure goes a long way. 🤔 Believe me, I had this problem too!! I just thought it wasn't one of those magnetic people who could attract the right audience fast enough for me to turn this into a thriving income. But guess what… I was wrong! As soon as I came on Skool AND learned how to create a group that was ready to grow, everything changed for me. 🤩 If people join your group, but they don’t stay engaged, maybe: - THE PROMISE IS TOO VAGUE: Get more detailed about how you can help your audience with what THEY are struggling with, while pairing that with what YOU'RE good at. - YOU'RE NOT VISIBLE ENOUGH: Showing up once a week or even once a month is not enough to keep people engaged. It takes a bit of work, but I post almost every day to set the expectation and show my students I'm there for them, plus I comment on my member posts daily. The more I post, the more my members post, and people feel valued when you respond to them soober rather than later! • NO CLEAR PATH TO FOLLOW: Make sure you tell your members where to find things, and what your classes in tutorials will do for them often. Have it in your START HERE section, but also post about it. Members are more often in the community than in the classroom after all. Tell beginners where to start as opposed to intermediate or advanced students. Share the Classroom schedules with them often, and give them a roadmap so they don't have to guess where to go next. So what actually started working for me was down to these three things. I'll be talking about a lot more in my Built To Be Seen Summit talk next week. AND I'm giving you a free workbook to help you grow your Skool group that you won't want to miss. I'll see you there!!! 😃👌