For the past 6 years, I’ve been coaching business owners and entrepreneurs to write and publish their business books. Lately, a lot of people have started turning to AI to write for them. There are pros to doing this - it's faster, cheaper and less effort. However, YOU are your business and if your voice doesn't come through in your writing, you won't attract (the right) clients with it. You won't be able to show your book during networking meetings and truthfully announce with pride that YOU wrote a book. And when people read it and realise it's AI generated (and they will realise), your reputation could take a downturn. My advice for anyone wanting to write is to embrace AI without letting it suck your personality out of the pages. In the planning stages, brainstorm ideas with it. Ask it to suggest chapter titles. Run your writing through it for spelling and grammar, ask it to suggest improvements or create infographics to include. Research agents/publishers or self-publishing platforms with it. But make the content your own. Write it from the heart and let your audience hear your voice in the words on the page.