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The Trusted Expert Growth Lab

45 members • $199/year

2 contributions to The Trusted Expert Growth Lab
New Momentum Note, Dec 17th 2025
Why Specializing Feels Scary https://www.skool.com/expert/classroom/c462551b?md=c366ac4fef06470aac4153a561bcb951
1 like • 17h
Mid career when I was consulting, trying to do video marketing, media relations, and social media I actually ended up burning out and spinning out and trying to be a provider of many services provided me no opportunities other than being a master of not very many!
1 like • 17h
Since then, I’ve narrowed my focus to only doing earned media coverage/media relations in some set sectors that complement each other well. It was really helpful. This was a great prompt and validation that I should continue to stay specialized and very focused in my established lanes heading into 2026.
Hello from LA! Media Relations & Comms Fractional Leader
Hi everyone, nice to meet you! I joined this group today after meeting Kayvon at a fractional cohort meeting in early December, which I joined after connecting with Paul Zyla on LinkedIn. I look forward to learning new knowledge and putting new tools to work in 2026. Appreciate the support of the group and will equally provide support wherever I can!
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Kathy Berardi
1
1point to level up
@kathy-berardi-7655
PR Brand Narrative Expert, Media Relations Strategist & Fractional C-Suite Communications Leader

Active 17h ago
Joined Dec 13, 2025
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