Quick heads-up for everyone as you move closer to launch or start marketing your books more actively. We’re seeing an increase in scams targeting authors, especially around book clubs, reviews, and marketing offers. These often look legitimate at first, so a little awareness goes a long way. Common red flags to watch for: 🚩 Book clubs or “reader groups” that cold-message you and require a fee, promise guaranteed reviews, or claim limited spots. 🚩 Marketing offers that promise fast results, bestseller status, or huge exposure with vague details on how they’ll deliver. 🚩 Messages impersonating platforms, influencers, authors, or assistants using lookalike names or emails. Some additional things we’ve noticed: a number of these scammers are using AI tools to pull book titles, descriptions, or author bios and then crafting very personalized, flattering messages. One subtle giveaway is unnatural formatting, like random bolding or emphasis in places a real person typically wouldn’t use it. If someone reaches out unsolicited, asks for money, guarantees outcomes, or creates urgency, pause. Do your research. Ask questions. To help keep this community safe and welcoming, please feel free to reach out or flag any suspicious posts, DMs, or replies you see. If you’re ever unsure about an offer, asking is always okay, as protecting your work and your wallet is worth it.

Hello! I've been on here for a few months. I just wanted to greet everyone for the first time.

I have my advanced reader copy of my book and have started to share with readers to get some people ready for Amazon reviews at the time of book launch. I also know an author who I think would be a well-aligned thought-leader with the topic in my book. Is there value in asking her to read my book and offer a testimonial for the cover? Is there a particular etiquette or way of approaching this? Would love any perspective from others or videos from the @Book Launchers Team. Thank you!!

I have a book title that has a very relevant keyword in the main title with a subtitle that is not very relevant. To that I added a relevant long-tail keyword. My question: For the actual book cover, should I include that long-tail or just the title and subtitle?

This appears to be dodgy to me, so I have not responded to their DM to me. But they are stating NFAL Has anyone else received these, or am I just the lucky one here?