Niche: Home & Lifestyle Country: USA Hiring Multiple Creators Selected creators will be paid $500 per deliverable. About this brief Tumbler is looking for 5 to 10 MALE UGC creators aged 30 to 55 for its Q4 advertising campaign. Creators should cook at home, understand proper knife handling, and be comfortable demonstrating the difference between a dull knife and a sharp knife after using the Tumbler rolling knife sharpening system. The content should provide an authentic testimonial and clearly demonstrate the product's value in a real kitchen setting. Content will receive one year of organic and paid usage, making this a strong opportunity for creators who can produce high-quality performance-focused UGC. Suggested angle Pitch home cooks who can show a credible before-and-after knife demo - real kitchen skills and comfort narrating a hands-on product test matter more than a big following here.

We weren’t just sitting on Zoom talking about how to make money. While we were literally on the call, attendees were getting handed MULTIPLE high-paying job leads they could actually go after. 💰 That are hiring today! Real opportunities. Real contacts. Real conversations about how to position yourself for them. This is what Advantage is supposed to be, you learn the strategy AND get opportunities to put it to work immediately. If you missed today’s call… you missed a GOOD one. 👀🔥 And this is only getting better.

The information Rebecca is sharing in this course is priceless! The mind-shift that it facilitates when you understand it can't help but be the difference between begging for leftovers at the door of the banquet and being invited in to participate in the entire feast! Having this knowledge is so helpful because it explains the behind-the-scenes process and gives you the leverage you can use to make yourself invaluable to brands. Which opens up a whole new world of possibilities. This is a perspective that I didn't know I wanted to know! The term "Game-Changer" has become totally over used, but that's what this is to me. Is anyone else here experiencing new neural pathways opening up? 🤩

I’ve learned so much in the short time I’ve been in this community. Rebecca has shared so much with us and really opened my eyes to what it means to do more than make pretty videos. Dissecting briefs and content has taught me so much that it has me reflecting on content I’ve made. Below are two videos I made for a brand. The brief has personas to use for filming audiences but no specific goal, detailed audience, or pillars (or even timelines but that’s another story) outlined. I filmed the first video 3 weeks ago. I posted it on my IG and it got almost 3500 views so I analyzed the metrics and noticed a huge drop off in the first few seconds. (The brand hasn’t posted it yet so I only have my numbers) So I went back after all we’ve learned and made a shorter puncher hook, removed some fluff and tried to tighten it up with a stronger CTA. Although the brief didn’t include the goal, I am paid off of sales so the goal is conversions so I made sure to close more product forward. I would love to hear feedback on these videos. Did the changes improve the video? Any opportunities to improve? I’m going to resend this to the brand and share the adjustments I made and why but wanted to hear from y”all first. Thank you!

I’ve been heads-down building out the Creator Foundations course, and two full sections are officially live. Here’s everything that’s new: 📚 The Creator Dictionary - The UGC Dictionary — 46 terms across 7 chapters, every acronym and phrase you’ll hear as a creator, explained like I’m sitting across from you - Acronym Cheat Sheet — 42 acronyms decoded on one fast, no-scroll page - Brand-Speak Translator — 20 vague brand phrases decoded into what they actually mean - Platform & Algorithm Glossary — 27 terms for everything that isn’t UGC-specific but comes up constantly anyway - Check Your Knowledge — an 18-question self-check to see what actually stuck - 🎬 Content Toolkit - The Starter Setup Checklist — what you actually need to start filming, phone settings, lighting basics, what’s optional vs. hype - The Lighting Cheat Sheet — natural vs. artificial light, the 45° rule, and what good lighting actually looks like - Phone Camera Settings Guide — exact settings to check before you film, with iPhone and Android paths side by side - Building Your Content Library — a system for stockpiling B-roll on downtime so you’re never starting from zero - The Gear Upgrade Guide — an honest breakdown of when to actually upgrade from phone-only, and what to buy first And I just kicked off the Editing Vault with The Edit Recipe Book, 37 UGC formats organized into 5 master recipes so you’re never guessing how to cut a video together. More coming soon. If you make your way through any of this, drop a comment, I’d love to know what’s actually useful.