I’m K-Felon, Chief Strategist of Legatum Media Group. Welcome to The Intent Society, a strategic community built for creators, entrepreneurs, musicians, coaches, consultants, personal brands, service providers, and business owners who want to create content with more clarity, authority, and demand. This community is built around one core belief: Most marketing fails because it only addresses what people say they want. That is where The 3 Levels of Intent come in. Level 1: Stated Intent What your audience says they want. Level 2: Hidden Intent What they actually mean. Level 3: Identity Intent Who they are trying to become. Inside this community, we are not just chasing more followers, more likes, more views, or more random content ideas. We are learning how to understand people more deeply. Because when you understand your audience better, your message gets sharper. Your content gets stronger. Your offers become clearer. And your brand starts creating demand instead of just collecting attention. How To Use This Community: Start by introducing yourself. Let us know: 1. Who you are 2. What you do 3. Who you serve 4. What audience you are trying to understand better 5. What you want to build over the next 90 days 6. This is not a place to sit quietly in the corner and “consume value” like another digital ghost haunting the internet. This is a place to apply the work. Post your questions. Share your ideas. Complete the worksheets. Engage with the prompts. Use the lessons. Test your messaging. The more you participate, the more useful this community becomes. Your First Assignment: Drop your intro below using this format: Name: What I do: Who I serve: My audience says they want: What I think they actually mean: Who they are trying to become: My 90-day goal: This is your starting point. Over the next 90 days, we are going to help you move from unclear content and surface-level marketing into sharper messaging, stronger positioning, and deeper audience understanding.