You Don’t Find Good Deals — You Create Them
Most beginners think great deals are “found.” They picture stumbling onto a hidden gem, an overlooked property, or a secret opportunity. But in real estate, good deals are created by discipline, not luck. Here’s how that plays out: 1. Buying Below Market Value- You don’t need to wait for a “perfect” property. You need to negotiate well and structure your offers properly. If the ARV is $200,000, and your rehab is $40,000, you’re not paying more than $100,000. If you stick to that math, you’ve created your margin. 2. Running Conservative Numbers- Smart investors always underestimate income and overestimate expenses. If rents come in higher or repairs come in lower, that’s upside. But if you build rosy numbers into your deal, you’re playing with fire. 3. Forcing Appreciation Through Rehab-Flips and BRRRR deals succeed because you increase value. Cosmetic updates, system repairs, layout fixes — these aren’t just expenses, they’re value creators. A $30,000 rehab that increases ARV by $60,000 didn’t just improve the property — it created a deal. 4. Using the Right Financing-Cash is king, but leverage is the multiplier. If you’re refinancing a BRRRR property, buying right ensures the bank appraises high enough to return your money. The financing structure doesn’t make the deal — your discipline at purchase does. 👉 Takeaway: Stop hunting for unicorns. Learn to analyze, negotiate, and rehab with discipline. The best investors don’t “find” good deals — they create them.