Reflections on my Mindvalley experience (Looks or Message?)
Ugh... in my efforts to pack light, I left my curling brush and my good curling iron at home. Instead, I packed this little mini flat iron, hoping it would be enough. It wasn't. Amsterdam is a city marked by it's closeness to water. My hair didn't love the atmosphere, although my lungs did (that's another story). The clothing I selected for this trip was on brand; however, it was not chosen in anticipation of having to wear lavalier mics. I fully expected to have a hand-held microphone, and didn't consider the alternative. On the day of my first 20-minute Tedx-style talk, my hair was fuzzy. My jacket sagged under the weight of the lavalier unit, making me appear a wee bit frumpish (it's my word - go with it). Still, I walked up on that stage like I owned it, and gave the audience my best in terms of performance, content, and engagement. The next day was my interview with Mindvalley Book Club Founder, Kristina Mand-Lakhiani. I had by then given up on my hair, giving it a good scrub and letting my curls out for a spin. I pulled it up in a clamp and went with it. It was giving "grandma" or as my friend would say, "Glam-ma" - not my typical stage look. Again, I took to the stage with one intention - to share my expertise in a way that was entertaining and enlightening for the Mindvalley U audience. The result? No-one commented on my hair or my outfits. People were genuinely engaged. The questions came fast and furious. People laughed at my jokes. They leaned in. After the interview was done, audience members (including children and teens) clamoured for a private word. Others came up just to tell me they had already ordered copies of The Rise of Rage. The lesson? Showing up looking like a million bucks means nothing if your content is garbage. The hair, the clothing - that's window dressing. What was important - what IS important is what comes out of this brain, flowing through these lips. It is a reminder to me that personal branding is great, and it plays a role in the overall image. But style without substance offers no lasting impact. It's the substance that matters.