Wow what can I say … This weekend was truly unforgettable – not only did we celebrate AFL’s 10 year anniversary, but we also had the honour of welcoming Sir Steven Redgrave to the stage. 🙌 Hearing from a 5x Olympic Gold Medalist about resilience, discipline, and never giving up was nothing short of inspiring. His story resonated deeply with so many of us – proof that with determination and focus, anything is possible. 💪 A massive thank you to our delegates, who brought the energy, the questions, and the commitment to grow. And of course to our very own @Liam J Ryan who leads the way everyday. Then we have the crew, staff, and sales team who worked tirelessly to create such a powerful weekend. This Birthday Weekender will go down in AFL history – and with Sir Steven’s words still ringing in our ears, we are more motivated than ever to keep moving forward and making waves together. 🌊🚀

What an amazing start to our 10 Year AFL Celebration 🎉 ✅ I shared on Wealth, Investing & the 7/7/7 Plan ✅ Our Success Panel gave huge value ✅ Guest speakers Nick Staab & Mark Stokes inspired the room ✅ We enjoyed a great BBQ lunch & After Party 🍖🎶 The energy today was next level… and tomorrow we go even bigger! 👉 Don’t miss out! We’ve got our special celeb guest Sir Steven Redgrave joining us for the final day 🙌

The wait is over; we’re beyond excited to reveal that our special guest for the Birthday Weekender is none other than Sir Steven Redgrave! 🚣‍♂️ A true legend of British sport, Sir Steven is the most successful rower in Olympic history, winning five consecutive Olympic gold medals, plus nine World Championship titles. He remains one of the greatest Olympians of all time and an enduring symbol of resilience and excellence. Thank you to everyone who took part in our “Guess the Guest” competition, our 3 lucky winners of 2x Super VIP Tickets will be contacted on Monday. Didn’t win this time? Don’t worry, you can still be part of the celebrations! Make sure you’re signed up for the Birthday Weekender Event and join us for an unforgettable experience. 🎉 https://www.assetsforlife.uk/optinle6i2wav We can’t wait to welcome you and to celebrate alongside the incredible Sir Steven Redgrave!

It might be a quieter week on the event front for me, but behind the scenes it’s full steam ahead! 🙌 This week includes a whistle-stop trip to check out a potential retreat location, yes there was a flight and a little stop over in 40 degree heat 🥵 — making sure it meets the AFL Retreat Standards (and you know, we’re pretty picky when it comes to giving you the best!). At the same time, the prep mode is in full swing for: 🏡 Serviced Accommodation Bootcamp Next Week 🏢 Commercial Conversion Conference… Tommorw Even when the diary says “no events,” the work never really stops — because every detail we plan now means an even better experience for you later. 💬 What’s one thing you always look for in a great event or retreat?

In a world obsessed with quick wins, it’s easy to get caught up in chasing the outcome — the title, the money, the applause. But here’s the truth: the real reward doesn’t come from chasing, it comes from mastering. Mastering your craft.Mastering your mindset.Mastering the process — even when it’s slow, even when no one’s watching. The journey might feel like it’s dragging, but quitting won’t make it go faster.If anything, it resets the clock. Whatever you're building — a business, a body, a better version of yourself — keep going. You're not behind. You’re just in the middle of becoming. Trust the process. The reward will follow.