Saved it to my hard drive. Straight up. I was genuinely worried @Aaron Fletcher would get taken down and I needed it as a rewatch asset. (LaunchMAPS the section on how to build the Million Dollar Message) Back in the LaunchMaps days (the Growth Works precursor), I kept getting mentally stuck on messaging. Every time I sat down to build something, I hit the same wall. And every time, I'd rewatch that video to unstick myself. Here's what Aaron was really teaching: your messaging has to be the medicine for a bleeding neck problem, plus the real aspiration your prospect already holds. Not the unfelt need only you can see. Not the vitamin they don't know they need. The medicine. The bleeding neck. The aspiration they already want. That sounds simple. It is simple. But push hard to actually find it for your specific prospect, and it pays out year after year. Example from last month and why I'm here grateful. A very savvy client of mine used these fundamentals in a cold email to a $1B company founder. The founder engaged. That thread turned into a $35k/month advisory role. One cold email. One clean message. Built on the exact thing Aaron hammers on in that video. This is why I'm a broken record about nailing this layer first. Once you have it, you can start stacking books like The Challenger Sale and Value Based Fees to take conversations further. Those are extensions, not substitutes. Get the Growth Works offer right first. Everything else builds on that.

Hey just sold my coaching program 10X in the last hour. Super excited!!!!

Hi everyone. I an so excited for the AI but have struggled getting anyone to help me get it up and running as I know they were overwhelmed with the sign ups and the holiday. I paid the extra $$ the night of the webinar (14 days ago) and yet I still don't have acess. Do you know if the admins are out the entire week? I have asked here in the community chat and via email over the last week. I know the holiday has mucked things up but would love to know who is still struggling and who is LOVING IT AND WHY? Please share to help me keep the excitement of what is to come. 😀 Thanks