I’ve ghost written close to 500 Skool posts for over 10 communities and helped four communities win the games, leveraging significant amounts of native Skool traffic. So what’s the secret to winning posts? They don’t use fancy words. They just check these three boxes: - They solve a problem - They share something interesting - They have a good hook But if we break it down a bit more: We all know people skim before they read, right? 📖 Because we only want to read something that helps us NOW ⏰ Whether that’s a laugh, inspiration, a resource, or some action steps they can implement to get closer to their goals. (Ideally, you should have a mix of all of those posts) So here are some ground rules to quickly write quality posts: 1. S𝗵𝗼𝗿ter is better (no there’s no perfect length. Could be 20 words or 800…so long you don't say anything twice) 2. 𝗣𝗿𝗼𝗺𝗶𝘀𝗲 𝘀𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴 𝘁𝗮𝗻𝗴𝗶𝗯𝗹𝗲 in the hook (don't say “lose weight”. Instead say: “drop 10 pounds in 30 days without giving up your favorite foods”) 3. 𝗚𝗶𝘃𝗲 𝘁𝗵𝗲𝗺 𝗶𝗺𝗺𝗲𝗱𝗶𝗮𝘁𝗲 𝘃𝗮𝗹𝘂𝗲. They need to think: “Perfect, I can use this right now” (notice how this post does all those things) Best part? Now you’ve got a post that can double as an email. People usually scan their emails quickly, looking for what’s urgent or relevant. So aim to keep your hook “scannable” (AKA under 40 characters to optimize for mobile reading). But most important, if this post/email has an objective (even just to get them results) don’t waffle the CTA 🧇 Remember… If no one cares, no one buys. 𝐒𝐨 𝐡𝐞𝐫𝐞 𝐚𝐫𝐞 𝟑 𝐬𝐢𝐦𝐩𝐥𝐞 𝐫𝐮𝐥𝐞𝐬 𝐟𝐨𝐫 𝐂𝐓𝐀𝐬: 1. Make it about them, not you. - Wrong: “Join my paid community here.” - Right: “Want to learn exactly how I did X? I share the step-by-step process here.” 2. Don’t overwhelm people. No one cares about “all 400 guides” in your program. They just want the end result. 3. Add urgency/scarcity. “To guarantee results, I only work with 20 people/mo. 12 spots were taken when I posted the link last night… just saying 😉” 

I’ve helped 3 communities win the Skool games and add $20k+ revenue in a matter of weeks 🏆 I also won the games myself with a high ticket community in August. So what did all these communities have in common? - They all had a clear avatar  - They had a clear pain point they solved. - I marketed the end-result of these communities’ offers  (In ads, sales calls, and content, we didn’t focus on the “process” just the destination) For @Michael Mnatsakanian's offer, we didn’t go and target broke college students from random countries.... Because his offer was for real estate investors, in the US, that were looking to scale. (So we targeted people who were already learning about real estate) For @Atena Pegler, we didn't target local businesses. Her offer helps entrepreneurs built marketing funnels in record time. So we targeted entrepreneurs looking to market their offers at scale. (turns out local coffee joints don’t have much need for funnel hacking) For @Maureen Erokwu, we didn’t target the hustle bros or 18 year old drop-shippers. Her audience wanted to buy a business, and therefore already had some capital on hand. (and then took her free from 0 to 700 members using cold traffic and organic insta content) So we targeted professionals over the age of 25 (with jobs and cash to spend). Your offer comes first though. The best copy in the world can’t sell a bad offer 🙅‍♀️ People buy for 1 of 4 reasons: - To look more beautiful  - To make money - To relieve physical pain - Or for love/relationships Here’s a simple test you can use to see if your offer is tangible enough to scale beyond $20k MRR in the next 30 days like I helped Maureen do: - Is the clients end result measurable ("becoming confident" for example, is NOT measurable, but getting a girlfriend is) - Does your marketing talk about the end result ( not the process)? - Are you targeting a niche group of people?

As requested! Here's the ad workshop! @Maiia Zlotnikova shared some SAUCE https://fathom.video/share/2Bne1LgCrs1ep4Jh5XryzBfbrx9pixzu

Happy Saturday!! What better to do on the weekend than get some knowledge when you very well could be sleeping 👀

Ready to build an epic funnel for your skool? First things first, copy the template below and make your introduction post: ----------------------------------------------------------------------------------------------------------------------------------------------------------------- Title: Introduction of a [1 of your interests] lover Hi all! My name is [Your Name] I joined this community to [achieve/learn something] I work in [your industry/niche] and my long term goal is to [your goal] Fun fact about me: [share something random here] ------------------------------------------------------------------------------------------------------------------------------------------------------------------ I started this community to show you how I drive sales through effective email, ad, and content writing! (So you can copy what the top skool communities are doing) I've helped 4 communities win the games, and have worked with over 12 Skool Games winners to help them grow their communities! So here's the Game plan: 1. Click here to start the Start Here Course 2. Grab your free strategy call with Patrice! 3. Click here if you want to join our paid community Cheers to happier, bigger, and more profitable businesses! P.S. To see my random thoughts, and business ideas, daily, follow me on X: https://x.com/Patrice5682