Before you ever test a product, it must pass these rules: 1️⃣ It solves a REAL problemIf someone wouldn’t actively search for it, skip it. 2️⃣ The problem must be painfulMild inconvenience doesn’t convert. 3️⃣ The product must demonstrate visuallyIf you can’t show the “before → after” in 5 seconds, it’s weak. 4️⃣ It must allow emotional anglesStress, frustration, confidence, relief, time, money. 5️⃣ Price range sweet spot$20–$60 for beginners. Easy impulse decision. If a product fails ONE of these rules, don’t force it. Bad products drain budgets.Good products forgive bad ads. Save this.