Joined the community today, so hereby a quick introduction. I'm Joran, the founder of Reditus (an affiliate management platform for B2B SaaS). Also the host of the Grow Your B2B SaaS podcast, where I had the pleasure to interview Gavin before (show link) Why am I joining? We have been purely inbound and haven't been structured in our sales approach. I'm looking to set up the fundamentals with the right processes so we can start increasing our conversion rates and running outbound campaigns. My background is in Customer Success (previous company), and now with bootstrapping a B2B SaaS. Feel free to reach out if i can help with anything, here or on Linkedin (my profile).