Your Name: Johnny Green (johnnygreenfitness) Current follower count: 12.3 K What kind of content you post: Bodybuilding, Gym humour, FDOE, Client progress What you want out of this community: Learn how to make better content and blow up on IG/TikTok

Day 1 - Struggles & Wins 5 Struggles - I’m chasing a version of life where I’m elite in multiple areas: chiropractic, bodybuilding, business, faith, and family. But right now, I’m still in the phase where nothing is fully there yet. - I constantly feel behind seeing younger guys with better physiques, more success, more money, and it makes me question my pace. - I put insane pressure on myself to win in my shows, in my clients’ shows, and in school, and if I don’t, I feel like I failed. - I overthink the idea of living an average life more than anything. That honestly scares me. - I’m constantly battling whether I’m spreading myself too thin and if trying to do everything means I won’t be elite at anything ---------------------------------------------------------------------------------------------------------------------------------------------------------------- 5 Contrasting Wins - I’m not chasing one version of success, I’m building a life that’s elite in every category, not just one - While others peak early, I’m building something that actually lasts long-term - That pressure I feel forces me to operate at a level most people will never reach - My fear of being average is the exact reason I’ll never be average - Instead of picking one path, I’m learning how to handle multiple, and that’s what will separate me long-term ---------------------------------------------------------------------------------------------------------------------------------------------------------------- Hook Activity - 3 Curiosity Loop Hooks - I’m chasing a life most people think is unrealistic… and that’s exactly why I’ll get it - Everyone says focus on one thing… I’m building everything at once - I’m not scared of failing… I’m scared of being average ---------------------------------------------------------------------------------------------------------------------------------------------------------------- Reel Concept + Emotion Emotion Attempting to Evoke: Intensity → Pressure → Control → Confidence