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Owned by Jill

Have a book you want to sell using FB Ads? Get started with this free, low stress method of running your first FB Ad campaign. No Bro Marketers Here!

Get Fluent in FB Ads

156 members • $19/month

Hi! I'm Malorie. A NYT author who built their platform on FB Ads! Now I help indie authors build their platforms and earn big $$$ with FB Ads.

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4 contributions to Skool Growth Free Training Hub
How I Turn Free Skool Members Into Paying Customers (5 Steps)
Happy 2026 🤗 Let's get you some paying skool members this year 🥰 I just broke down my exact 5-step upgrade process. Here's what I cover: → The "pending trap" losing you leads the moment they join → Why members never see your paid tiers (even when set up perfectly) → My 300-character auto DM formula that actually gets people to take action → How to create a free vs. paid skool gap without cannibalizing your offer → My real numbers this month: the 10-20-70 tier split that's working Watch it here: https://www.youtube.com/watch?v=GHrphLA30r8&views Check it out and let me know if you have any questions ❤️ PS: Don't forget that my business planning and skool launch challenge starts tomorrow. I will be sharing the trainings here in the community as well 🤗
3 likes • 8d
Thank you!
What’s your member-growth strategy going into 2026?
Not the goal — the plan. Are you focusing on: 1️⃣ Content 2️⃣ Community challenges 3️⃣ Collaborations 4️⃣ Paid ads 5️⃣ Posting daily 6️⃣ Something completely different? Drop your number (or mix of numbers). Always curious how other people are approaching growth 👇
1 like • Dec '25
1-5
How are tiers going for you? Here are my numbers so far
I rolled out tiers exactly one month ago and wanted to share what happened for me. I also hoped to hear from other Skoolers who've tried tiers. I rolled tiers out on the 3rd of November. What I changed: - Old setup: $99/month, $595/year - New setup: $33/month (community + challenge + 2 courses), $99/month for all other courses, resources plus calls. $595/year for everything in $99/month + lifetime access to 3 premium courses Impact on analytics: Members - October: 246 new, 150 churn, 2,136 total - November: 707 new, 453 churn, 2,390 total MRR - October: $5,550 new, $5,651 churn, $51,789 total - November: $11,767 new, $4,700 churn, $396 downgrades, $59,906 total  - Note, downgrades were way less than I thought would be when rolling out the lower tier Unit economics - October: $31 ARPU, $374 LTV - November: $32 ARPU, $418 LTV Traffic + Conversions: - October: 6,331 visitors, 3.9% conversion rate, 32.9% trial conversion rate - November: 13,719 visitors, 5.2% conversion rate, 38.6% trial conversion rate MRR retention - October: 91% retention - November: 94% retention  So although I don't think everyone should opt for tiers, for me they've been a huge win. I think it's worth testing for communities that have cornered themselves with price increases. I think that was the case for me, plus I also used tiers to implement one of Alex's attraction offers from the money models book so there was strategy and a new offer behind it as well. I started the new offer before I introduced tiers and asked all members who didn't stay after the free trial why they cancelled. They all said they loved it, but $99/month was too high for them right now. So it was really an educated guess. Would love to hear how tiers have been going for you so far. Have you tried them? Has anyone reverted back yet?
How are tiers going for you? Here are my numbers so far
8 likes • Dec '25
I love tiers because for our high level roundtables, I was charging authors on stripe separately and it was causing extra work and confusion. So now I was able to make that the VIP tier. PLUS now members can sign up for it on their own in Skool discovery so less need for separate sale calls and sale posts. (Though we are still half and half but slowly switching everyone over)
Traffic Challenge: My 30 Days Results
Hi amazing Skoolers, In this video, I share my 30-day traffic challenge results with you. It's incredible what can happen when you stay consistent for one month. I am not the only one, btw... we have 5 lessons full of people sharing their wins. Check it out and let me know if you want an update specifically about how tiers impacted these results.
8 likes • Dec '25
The traffic classroom and checklist is super overwhelming for me :( Any tips to break it down to it's easiest possible steps or tips to get started?
1-4 of 4
Jill Cooper
3
45points to level up
@jill-cooper-4892
The Writing Wives course on self-publishing, marketing, and Facebook Ads to huge profits and life sustaining abundance!

Active 7h ago
Joined Nov 19, 2025
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