Hey everyone! ♥️ I have been wanting to share something with this community for a while and today feels like the right day. My branding course, Lights, Camera, Brand, is officially here. Some of you might recognize the name from 2024. It has been available but honestly I have been shy about sharing my paid resources. I have also gotten some really bad advice along the way about how to market them. A lot of trial and error. But after so many of you have encouraged me to share more of what I have built, I finally feel ready. For those who do not know, this past year has been one of the hardest and most transformative of my life. I have been open about my struggles with anxiety, depression, and PTSD. Last year at WPPI I could barely handle being around crowds. This year, I got on a stage and spoke in front of hundreds of photographers for the first time. The reason I was able to do that was TMS therapy, a treatment for depression that genuinely changed my life in ways I am still processing. Part of coming out the other side has been feeling genuinely excited about my work again. And this course is the thing I am most proud of in my entire education catalog. For those who have been following my free content on YouTube for the past decade, this course is the paid version of everything I teach. Ten years of photography education, branding knowledge, design school, and running my own business distilled into three hours of content that will change how you think about your brand forever. Some of my earliest memories are sitting in my mom's art department. She was an art director for a major clothing company surrounded by working artists, color boards, and licensed creative work for brands like Disney and Warner Bros. I then studied fashion design, including at FIT in New York. I have had the same branding since 2019 because I built it from the right foundation. @Sedona Valkema went from averaging $2,290 weddings to booking a $6,780 wedding one month after finishing it.

Hi everyone! Thank you so much for joining me here and for bearing with me during the transition from Teachable to Skool. I know platform changes can feel annoying or disruptive, especially for those of you who have been around for a long time, so I really appreciate your patience as I’ve been moving everything over. I’ve used Teachable since 2018, but over time it’s become clear that it’s no longer the right long-term home for my courses. The cost has more than tripled, and many of the features I once relied on are no longer available in the tier I was paying for. One of the reasons I chose Skool is because it’s much more straightforward and less clunky than Teachable. My hope is that this ends up being a better experience overall when it comes to accessing course content, staying organized, and keeping everything in one place. If you’re looking for your course, head to the Classroom tab. If anything feels confusing or off, please reach out. I’m happy to help get things sorted. You should be automatically enrolled in the course you paid for on Teachable. If you do not see it please message me. Thank you again for being here and for your patience during this transition. I’m really glad to have everything living in one place now. — Jessica