This particular client was spending an average of $3.90 per leads, and made $0! Yep, you read that right... they made $0! How? Well, the majority of their leads were lower quality. The commitment for a lead was minimal, and I am not a big fan of ads that don't need your customer to get off of facebook, as at that point they are committing their time to your offer. Unless you have a sales team to call up every lead and / or a system that helps you with the follow ups, I'd recommend staying away from it.

I have a video coming on how to use AI to create your ads, and copy, and basically make it as easy as possbile to get your ads live! What are some prompts YOU are using when writing copy?