Hey everyone! I'm Latarshia, from a tiny town in Louisiana. I run a brand and marketing agency. I'm early in my scaling journey, still figuring out the paid ads piece, and honestly just here to be around people who are in the trenches and willing to talk about what's actually working, not just the wins. Looking forward to learning from everyone and adding where I can.

Hey Jake, wanted to have your take on this, do you think a VSL funnel is a good mechanism to book calls in the b2b saas space?

For the Sherlock Home strategy, do you think we should run it separately for outbound and paid ads? My thinking is that paid ads are more of a broad, mass-market approach, while outbound is better suited for highly targeted, segmented lists. So would it make sense to run one version at the vertical level for ads, and then more tailored versions by sub-segment for outbound? For example, running “AI Development for Financial Services” in ads, and then a more specific angle like “AI Development for Credit Unions” for outbound. Am I overthinking this, or does this approach make sense?

@Jake Roper would you be open to sharing your best low ticket offer ad campaigns?

Also, do you build your clients' (or own) pages on GoHighLevel or other platforms?