@Marcin Hakemer-Fernandez Awesome, can't believe I forgot about the ads library!! Such a great resource. @Vera Dobos they covered in skool news it's based on efficiency, if you make major changes they're more likely to test, and if you convert, you'll get more members. Of course, almost anyone simply making their own ads relatively well is going ti get a much higher ROI than through skool sending you ads, because CAC (cost of acquiring customer) can usually be paid off after a couple months, and you can continue keeping 100% per month after. They'll send your community traffic / raise you in discovery IF and to the degree it's optimally profitable for them. So this is really for people who just don't like / aren't good at making ads &/or for whatever reason really need to rely on search/discovery... and is much better if you have very low time/energy cost of fulfilment (more scaleable service).