Caught your attention? Awesome. Super happy to have joined the community. Here is a bit about me: 20+ years in E-Commerce and Operations for consumer brands in CPG, health-adjacent, apparel, and specialty markets, supporting organizations from $3M to $4B in annual revenue 10+ years in VP and Sr. Director roles with a consistent record of scaling D2C and omnichannel growth to 9-figure revenue levels and improving profitability through data-driven decisions Scaled e-commerce revenue from $17M to $250M, contributing to $600M in total portfolio growth through category expansion and brand partnerships Delivered $6.5M incremental revenue via Amazon marketplace expansion and new distribution partners Improved operational efficiency by 30% through Shopify Plus migration and NetSuite ERP integration Boosted subscription adoption by +1300% and lifted mobile conversions by +38% through a UX rebuild Known for integrating marketing, technology, and operations to build scalable, customer-centric ecosystems that drive sustainable, compounding revenue