@Eric Kersting That's a great insight, and honestly, it makes a lot of sense. Customers usually care more about the result they can achieve than the features themselves, so positioning the offer around the outcome and building trust can be incredibly powerful. It's interesting that refining the message and targeting had a bigger impact for you than simply driving more traffic. I'm involved in MRR programs and digital products myself, so I always enjoy learning how other entrepreneurs think about positioning and customer psychology. Out of curiosity, have you heard about MRR and the digital products space before, or have you mainly focused on ecommerce? I'd love to hear your perspective and whether you see any overlap between the two models.

@Beatrice Edith Hi! I'm doing well, thank you, and I hope you are too. Yes, I've gone through the modules and I've also set up my store. It's been a great learning experience so far. I'd love to hear your tips and any advice you have that could help me improve even more. Looking forward to hearing from you!