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3 contributions to B2B Leads Lab
🏀 Client Scoring 101 🏀
I used to play semi-pro basketball… so excuse me for the analogy… If you understand the basics of basketball… When it comes to landing clients… You’ll outscore nearly everyone else. Every campaign has THREE parts that need to be dialled in. 🏀 𝟏. 𝐓𝐇𝐄 𝐏𝐋𝐀𝐘 This is your gift, letter and offer. Everyone loves talking about WHAT gift to send. But a fancy bottle won’t rescue a boring, generic letter. The gift gets their attention. The letter and offer create the opening. A flashy gift can’t rescue a rubbish play. ⛹️ 𝟐. 𝐓𝐇𝐄 𝐂𝐎𝐔𝐑𝐓 Most peeps are trying to score on the same overcrowded courts. Cold email. LinkedIn DMs. Paid ads. Everyone’s fighting for attention in the SAME places… And somebody else owns the court. Google can send ya straight to spam. LinkedIn can change the rules overnight. Ad platforms can increase the entry fee whenever they fancy. Meanwhile… Lumpy mail puts you somewhere most competitors completely ignore. Their DESK. No spam folder. No promo tab. No ad auction standing between you and the prospect. 🎯 𝟑. 𝐓𝐇𝐄 𝐒𝐇𝐎𝐓 The gift creates an opening. But openings disappear FAST. Track the delivery. Then follow up while your name and gift are still fresh. We understand how to use ATTENTION & TIMING to our advantage so we can dunk on our competitors day after day after day! Now… Question for you?🫵 👉Which of these Client Scoring 101 topics do you want the mostest? 👇👇👇
Poll
19 members have voted
3 likes • 14d
1-3
SUBniched letter gets in front of £50M+ CEOs (want it?)
SUBniching is the key to bigger response rates in cold outreach. Earlier this year, we tested Home Services. Huge niche. LOTS of SUB niches. We narrowed down on Windows & Doors. Sent about 20 bottles… all to firms doing between £5m - £50m. 5 replied - giving us a 25% response rate (all CEOs & Sales Directors) We ended up switching to the Adventure Park niche and paused the campaigns… But I think we coulda landed a bunch of juicy clients in this space. Why am I telling ya this? Well, the letter we wrote was pretty nifty, specific to W&D folks - hitting on their pain points and pitching our solutions that solve them It worked off a simple structure that can easily be templated… reworked for any niche you’re targeting. If you want a copy of this letter… Comment “LETTER” we’ll shoot it over to ya so you can MODEL it. (Keyword: Model lol, please don’t swipe word for word) Dan
0 likes • 15d
letter
We’ve Been Quietly Building a LinkedIn Client-Getting BEAST…
Most LinkedIn automation tools have one special talent: Making you sound like a robot wearing a cheap human costume. “Hey Dan, I noticed Flexxable helps businesses…” I get a GAZLLION of these every month… and they all go straight into the delete pile So we decided to build something different. You connect your LinkedIn account… Choose what kinda person you want to target… And the system handles the BORING repetitive stuff for you. It sends the connection request. Waits around 24 hours after they accept. Sends your first message. Then follows up if they don’t reply. You can upload leads from your own CSV… Or search Topa’s AI-driven 350M+ lead database using keywords. Whichever way you wanna build your "Dream 100" list, when it comes to automating your outreach to the people on it... The big difference with what we're doing here? Is SAFETY. The system uses conservative daily limits, randomised timing, and location-matched routing designed to keep your activity looking natural. No firing 400 requests before breakfast… Then wondering why LinkedIn drop-kicked your account into the sun. And replies go to YOU. Because the goal isn’t to let AI have awkward conversations on your behalf - the BEST results will always come from human to human But what we CAN do… …is to remove the boring prospecting work… So you can spend your time speaking with interested biz owners and landing clients. We’re also bundling in lead ranking and an ad-spend checker… Helping you quickly spot which prospects may be worth contacting first. We’re still putting the finishing touches on everything. But it’s coming soon. And if you want more qualified conversations… And automate building your personal brand… Without living inside LinkedIn all day… Comment "GIMME" if ya want priority access when it comes out - might add something to 'sweeten the deal' if enough ppl are interested too Dan
4 likes • 23d
Gimmee
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Eileen Snover
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@eileen-snover-2953
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Active 21h ago
Joined Aug 27, 2026
NE Pennsylvania
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