Profound put together a pretty solid GEO 101 guide on trying to rank your brand with the LLMs. I went through some of it and it gets real granular with things like how to build the prompts that show how a brand is doing, defining who and what your brand is and does for the AIs, auditing your site for AEO, and lots more. Of course they're trying to sell you on Profound, that's the name of the game, but this is a pretty solid resource if you're just starting to get into AI SEO.

If you're looking to obsess about ranking better in Google, LLMs, or the Local pack you're in the right place. We're pretty chill here, and there's only a few rules: 1. engage often: you get out what you put in 2. engage authentically: no posting AI slop, or spamming open ended questions (what do you guys think about X) 3. don't spam the community with your offer/service/product 4. stay on topic 5. don't be an asshole That's it! Unofficial rule #6: post a quick reply to this and intro yourself - who you are - where you're based - what you're up to

Do not follow this advice... it is cringe and wrong: -- I told one of my clients to buy an exact match domain three years ago. The domain was his service plus his city dot com. He paid 12 dollars for it. Pointed it at his main website. Within six months that domain was ranking on page one for his primary keyword. Three years later he still ranks there. That 12 dollar domain has generated hundreds of thousands in revenue and he has never run a single ad against it. Exact match domains still work for local SEO. Google gives them a relevance signal because the keyword is literally IN the URL. They also help your Google Business Profile rank higher in Maps when the domain is connected to your listing. Most of them are sitting on GoDaddy for 10 to 15 dollars. Go check RIGHT NOW if yours is available. src: https://x.com/irentdumpsters/status/2092975426364637241 -- Do not do this lol.

Saw this post from Outrank this morning, talking like they are just discovering public link marketplaces for the first time... Just in case you're a total beginner: do not do this. I don't want to say "if it seems that easy it's probably going to go terribly wrong" because parasite SEO exists and it IS that easy, you just have to know you're playing a short term game instead of building a hundred shitty public links to your real, valuable business... src: https://x.com/tibo_maker/status/2094357239758725173