Introduction! LFG BJJ Creators
Hey everyone! š My name is Brandon Roberts. (I'm the guy with hair in the photo š) Iāve been an online strength and conditioning/performance coach for jiu-jitsu athletes since 2025. I've even taught Strength & Conditioning classes at Red's and Primal Mke for a bit, but that's ancient history haha I've been in the online fitness coaching space since 2020 but recently pivoted my entire brand to focus only on jiu-jitsu. Itās something Iām genuinely passionate about and could talk about probably every day effortlessly, so why not go all in. Iām currently a purple belt at Wanderley BJJ, Iāve competed in BJJ & MMA before, and I train and live in Milwaukee, Wisconsin, a huge world hotspot of Martial Arts Talent! Also I recognized several collabs of gym owners near me! Iām a big fan of the work Dominick has done in such a short amount of time, he has a massive future in the BJJ community, & so Iām excited to be here as early as I am. I started online coaching years ago in the weight loss space and helped people lose fat online. Iāve personally lost over 100 pounds myself before ever becoming a personal trainer & eventually online coach. Since 2020, I learned how to do some digital marketing, high/low ticket selling, building funnels, websites, email campaigns and run an online fitness program that reached 10K months. And in 2025 I've shifted everything over to my beloved jiu-jitsu athletes. Jiu-jitsu is what I care about most, and itās who I want to serve. I basically do my best to get BJJ guys to pick up a dumbbell for once in their live's ššŖš I believe strength and conditioning should help us train longer, feel better, dominate and stay on the mats. Iāve had a few jiu-jitsu related reels pop off already, and I'm happy to share my best strategies that worked for me for driving views and engagement, but Iām still early and learning as I go. Iām looking forward to learning from all of you, sharing what I know, and growing together. I believe we can all crush it and monetize our skillsets bigtime in the BJJ with the right recipe that works for us!