Sharing this here because I think it'll be genuinely useful for this group. Just published a conversation with Michael Gardiner - he's spent 10+ years in cold email, run campaigns for 240+ B2B businesses, and isn't trying to sell you anything. One insight that stood out: he said the 4 stages of cold email - from manual outreach to today's cheap infrastructure - explains exactly why reply rates tanked. It's not deliverability. It's noise. Full episode here if you want to go deep Would love to see if anyone wants to hop on the next episode

Hey guys I'm talking to someone who does senior and executive staffing. I offered them paid ads, but they're more interested in cold email. Just wanted to ask -> Does cold email work in this niche? They staff senior to executive talent like CEO, CFO, Directors etc Also, what is the best method to do cold email for them? Scrape linkedin?