What's up folks? Making some changes around here. For starters, the name: Influential Writing Academy. TNM is the name of my newsletter, and it allows me to write about all things marketing that I care to write about. But here in the community, I want to make it clear that we're focusing on the writing aspect of marketing. Copywriting, content, email marketing, eventually sales copy, etc.. I'm also running some folks on my email list through an unofficial beta writing sprint, getting them acquainted with the writing system I've developed over the past 3 years writing on Threads and doing daily emails. Eventually that will be here in the classroom (if you want access to it early, check your inbox). In addition, we'll talk about using AI for knowledge work, specifically, researching, and making the writing process easier (not having AI just write for you, and the importance of using AI for aiding synthesis, but your own brain for actual writing). And using AI to massively disrupt the offer making and lead gen industry as we know it. Keep your eyes peeled for that. I've got a pretty cool tool I've built I'll be releasing soon, that I think you'll like, and it will make writing on Threads for you significantly easier and more effective. Anyhoo... Would love to hear your thoughts and as always, let me know where your stuck, I'm here to answer questions. Talk soon, Kevin Hood