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Owned by Dan

Learn Google Ads from scratch, even as a complete beginner. Step-by-step training for business owners who want more customers.

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11 contributions to Google Ads Skool Community
Shopping + PMax
A lot of people wonder if Standard Shopping and Performance Max compete with each other. They don't, they complement each other. Standard Shopping captures high-intent searches and builds up real conversion data. PMax then uses that data to make smarter decisions across all of Google's channels. Without Shopping running alongside it, PMax is essentially guessing. With it, Google's AI has something solid to learn from. The screenshot above is a good example of what stable, consistent performance looks like when both campaigns are working in sync, 109 conversions, £6.13K conv. value, on just £772 spend. Don't turn off Shopping just because you're running PMax. It's doing more work than you think.
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Shopping + PMax
google ads
Hey guys,nice to meet you. I have 3 accounts and i barely have leads coming in. I joined today, and i don't know how to go about checking metrics and how to fix it. Any tips?
0 likes • 5d
@Mahamadou Gumaneh touray You should be starting with Search not PMax Search terms - the searches that your ad shows up for, you need to be checking this daily to start, and adding negative keywords to incorrectly related search terms
1 like • 3d
@Mahamadou Gumaneh touray I'd recommend going through the lessons first, in your screenshot those are keywords, not search terms. Keywords are what you input to target, Search terms are what your ad shows up for. Take a look through the lessons in the classroom, this should clear things up!
expert mode
i could not find expert mode but i read somewhere this is the new version,is that right?
expert mode
0 likes • 3d
Yep this is expert mode!
First lead!!
first lead just got my first lead on my google campaign!
0 likes • 8d
Love it!
google merchant centre
do i need to set up merchant centre or not?
0 likes • 11d
Are you selling products online or just generating leads for your business? If you are selling products, you need Merchant Centre for shopping ads, if not, no need! Send me your site if you want me to confirm.
1-10 of 11
Dan Davies
2
9points to level up
@dan-davies-8014
Join Google Ads Skool Community to learn how to run your own Google Ads! £15m+ Spent on Google Ads

Active 2h ago
Joined Apr 2, 2026
United Kingdom
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