Answer these three questions in one paragraph: 1. Who would use your tool if you were NOT the one teaching it? 2. What problem would it help them solve repeatedly? 3. What would make it easier for them to say yes? You don’t need perfect answers you just need honest ones. Post your response below and I'll share feedback.

Most people jump straight into building a toolkit, curriculum, or guide…but never ask the REAL question: What problem am I actually solving -a nd how does that problem show up for an organization? Here’s the truth:Organizations don’t care about your topic.They care about the cost of not solving the problem. 💡 Reframe your resource in organizational language: - “Teachers are stressed” → “Districts are losing money due to turnover.” - “Parents feel disconnected” → “Schools need stronger family engagement metrics.” Until your offer speaks THEIR language, it will never feel essential.This week: rewrite your offer using organizational pain, not personal pain. Drop a comment and let's talk through what you are offering and together let's identify the "organizational language" you need to sell it!