Hey LLC Growth Club fam! 💛 I want to take a moment to be transparent with you all about something exciting that I am building behind the scenes. You know that Mondays are our day — I show up here fully to facilitate, support, and pour into your business journey. But Tuesday through Sunday? I am head down working on my own businesses and building out information, resources, and offers for clients who would rather pay me directly or work with me 1:1. That is exactly what I want to share with you today. I am officially launching a new business, and I would love your honest feedback as I introduce it to you here in this safe space. Below is my target audience write-up. This is the foundation of everything I am building, and I am so excited (and a little nervous!) to share it. Please read through it and let me know what resonates, what questions come up, or any thoughts you want to share. 👇 --- 🌸 TARGET AUDIENCE Serves women who want to build income beyond the 9-5 by creating, packaging, and selling digital products online. They are likely beginners or early-stage sellers who feel curious and excited about digital income, but also overwhelmed by where to start. They want polished, pretty, ready-to-use tools that help them take action without needing to become a designer, copywriter, tech expert, or full-time content creator overnight. WHO THEY ARE: They are women who want more ownership over their time, income, creativity, and next chapter. They may be working a 9-5, building a side hustle, returning to their own dreams after focusing on others, or looking for a simpler way to start selling online. They are drawn to feminine, polished, aesthetic brands, but they also want practical tools that actually help them move forward. They appreciate beauty, clarity, simplicity, and guidance. THEIR CATALYST MOMENTS: They may find my shop when they are tired of only consuming content and are ready to start creating something of their own. They may be feeling burned out by traditional work, frustrated by not knowing where to start online, or inspired after seeing other women sell digital products. They are ready for a next step that feels doable, not overwhelming.