Imagine creating a signature methodology: one you built NOT ONLY from studying, understanding, and applying the concepts in your field, but above all, because you've proven it works. After months of market research, zeroing in on the ultimate desires of my target audience, I arrived back at something I'd considered for a long time: SEO is just as much a marketing strategy as email marketing, social media marketing, and the like. And they all point to one critical end goal for any business: getting people to convert into an offer. Consolidated everything I know from search patents, sales funnels, and buyer psychology into a framework that truly helps fellow founders, entrepreneurs, and professionals sell before they even rank #1 on search or get cited on AI engines: the Sales-to-Searchโข SEO Framework. Softly launched it on Skool at the start of May this year, then created a page on my website summarizing the essence of the framework right around the same week Google released its May 2026 core algorithm update. Of course, at that time, Google would only provide generalized answers when you searched "what is the sales to search seo framework." Neither my framework nor my name surfaced in connection with it. That was expected. The page was new. The framework had no citation history yet. But because I now had a clear blueprint of what I do, I talked about it with potential clients, in networking conversations, and on social media. I'd then give the direct link to the page on my website. โ
Just a day after the algorithm update completed on June 2, Google's AI Overview generated this answer: "The Sales-to-Searchโข framework is a go-to-market and strategic methodology developed by strategist Jeanne Tan." It even provides a direct link to my Sales-to-Searchโข web page! โ
Now, I'm confident telling potential clients to Google my framework, because I know they can corroborate it directly on Google. โ
Signing clients becomes easier because I'm no longer the only one explaining my work. The world's largest search engine now has my back.