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7 contributions to The Paid Ads Boardroom
Sep 6 •
Added to our Ads Campaign
I am learning Meta Advertising and excited today I added two more short videos to our existing Campaign advertising our emotional support application. Since July 25th, we were running a single 18 second video in our single campaign with good results. Today we added two separate videos and I learned I can see how much of the campaign budget is spent on which of the 3 videos and how they each are performing. :-) We are on a $21 a day daily budget, bringing in 6 new users a day, and of those new users every 18 convert to paid.
1 like • Sep 7
That's incredible! Did the video start converting at those numbers, or did it take a while to get up to that speed?
Sep 2 •
AI Copywriting
Which AI model do you guys use as of today? I found a lot of people talking about the fact that Claude is not as good as it used to be to produce AI copy. Me personally I still use it but I use Opus 4.6 or 4.8 most of the time and I have a custom project where I put some knowledge that the AI can use. But I am still looking for the best option today. What do you guys use?
1 like • Sep 2
I use either DeepSeek v4-flash or Chatgpt for my copy drafting. I rarely if ever just paste what it makes though. Something about the way they write, no matter how much I edit the prompts, makes something that feels human though.
Aug 13 •
my ads are doing alright
Im debating going from highest conversion to target cost. Do you guys have any tips for me? I'm trying to get my CPA down
1 like • Sep 1
When you say that your ads are doing "alright," and that you want to make a change to lower your CPA, then it sounds like you should be testing your hooks more, not necessarily your bidding strategy. I'd lock in and try a bunch of variations of ones that worked in the past to see if you can lower it that way. Unless you've already got your hooks dialed in, target cost is probably going to just not get you any sales.
Aug 27 •
which cold outreach channel?
wondering which cold outreach channel has been the best for you guys. was it cold calls, cold emails or cold DMs (which social media platform). for me personally cold calls have been the best.
1 like • Aug 28
I personally have better results with cold DMs. Then again, I don't usually ever send them totally cold. I'll spend an evening getting my list ready for the next day by going through profiles. Then I'll engage on their content a little bit. Then, the next day, I'll swing back. If they posted again I'll comment again right before reaching out. Slide right into their DM's that way.
0 likes • Aug 30
@Daksh Jhinjha
Aug 26 •
Execute
Started filming and taking my organic content seriously. One of the biggest lessons I’ve learned: people can’t trust you if they never see you. You can have the knowledge. You can have the experience. You can know you can help people. But if you’re not consistently showing up online, people don’t get the opportunity to know you, learn from you, or build trust with you. I’ve realized that one of the reasons I haven’t been closing at the level I know I can is simple: I haven’t built enough trust in the space yet. So I’m changing that. More content. More value. More consistency. More visibility. Trust is built by showing up. https://www.instagram.com/reel/DchE-cBJdMB/?igsi=MWJ4MTczNm84dmNraA== Thanks to WOJOs Media team. I’m starting to get videos out. https://www.instagram.com/reel/DchE-cBJdMB/?igsi=MWJ4MTczNm84dmNraA==
1 like • Aug 28
@Mandy Wilson I'm doing pretty fantastic! How about yourself?
0 likes • Aug 28
@Mandy Wilson I'm actually just finishing up a build that's taken me about 2 years to make. It's a full agentic suite with over 90 AI-employees all working for me every day. It's been a trip trying to get them all to talk to each other.
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@bradfordcarlton
Business strategist for owners who refuse to stay trapped inside the companies they built.
Active 8d ago
Joined Jul 19, 2026
Las Vegas, NV, USA
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