A few months ago I had a video pass 500,000 views, and I’m still pulling consistent traffic every week by sticking to strategies that actually convert. The key is choosing a clear niche and building around three content buckets: 1. Text-over-video – quick, high-volume content that grabs attention and reaches new people. 2. Rants – opinion-driven takes that spark engagement and build connection. 3. Polished videos – higher-production pieces that build trust and authority. Each format serves a different role. Some are built for mass reach and follower growth. Others are designed to deepen loyalty and strengthen your relationship with your audience. What formats are you currently using the most?

"Rob" (a self proclaimed music artist) joined the Backstage Pass VIP community all hyped up. Said he was ready to get more than 6 Spotify listeners as an artist and quit letting it just be a hobby his family and friends knew about. 🤦‍♂️ Week one? Silence. Week two? Still “planning things out.” By week three, Rob's watching everyone else make connections, get spins on their songs, and complaining about why he’s not seeing results. 🙄 Here’s the truth — the people who win here aren’t the ones who just join. They’re the ones who show up daily, put in the work, and actually use the tools sitting right in front of them. DON'T BE LIKE ROB 👇 Here’s your daily game plan: 1️⃣ Post what you’re working on (accountability = progress) 2️⃣ Ask a question or share a struggle — I will personally answer, or someone in the group will share an insight 3️⃣ Go through our artist classroom (this is where most people drop the ball) 4️⃣ Share your wins — even small ones build momentum & confidence 💪 Do this every day and you’ll be light-years ahead before you even realize it. And definitely farther along than Rob lol. Let’s make you successful!

Drop your newest songs, I wanna hear them!!