6 Long-term Success Lessons from a $6,500,000 Funnel Page π
1. πππβπ ππππππ ππ ππππππππππ. Itβs important to remember that people that try to drag you down are full of their own insecurities. Most of them are failures, and as such, are full of resentment. They typically donβt like seeing other people succeed, as it reminds them that they have done nothing productive with their own lives. Theyβll often try to tell you that your business idea won't work, that itβs saturated, that itβs stupid, that youβre wasting your time. Theyβll try to drag you to their level. π₯² My advice - ignore them. Donβt let them get to your head and put you off chasing your big idea or dream. If you let them get inside your head, youβll give up before youβve even start. And youβll spend the rest of your life regretting it. 2. πππππ ππππ πππππ, πππ
πππ πππ ππππππ πππ ππππππππ ππππ. You could have the best ad in the world and that ad might be doing its job effectively in driving traffic to your Funnel/landing page. But if it isnβt optimized for conversion, youβll be leaving an enormous amount of money on the table. Your customers arenβt going anywhere and itβs not a race, so take your time and do things properly, from the beginning. The benefits of an optimized, highly converting funnel can be exponential, not only to your sales but also in reducing ad costs. The less hard Facebook/Instagram has to work, the cheaper your cost per acquisition (CPA) will be. π 3. πππππ πππ ππ ππππππ - πππ ππππ πππ ππ πππ πππ. I would never recommend anyone even touch Ads Manager until they learn the basics (at a bare minimum) of copywriting, creative, and sales/customer psychology. The fact of the matter is, thanks to iOS14.5, Facebook Ads are harder than ever and theyβre not going to get any easier. You need to know what youβre doing if you want to succeed; gone are the days of fluking it. πΒ The best media buyers I know always have a few things in common. 1. They understand people. They understand the behaviors and the psychology that drives peoples buying intent. 2. They know how to capture attention in competitive placements. 3. They are skilled copywriters and storytellers.