I'm currently building the Freebie Swap Collective for October 19–23, and I thought I'd share a little of what actually goes into creating an event like this. Because from the outside, you see the finished thing. The registration page. The contributors. The freebies. The schedule. The pretty graphics. 😂 But here's what I decided BEFORE building all of that. What do I actually want people to EXPERIENCE? I didn't want this to be another event where people grab 47 freebies, disappear and never speak to anyone again. I wanted people to find collaborators. Meet potential podcast guests. Discover future bundle contributors. Make connections that continue AFTER the event. 𝗧𝗵𝗮𝘁 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻 𝘀𝗵𝗮𝗽𝗲𝗱 𝗲𝘃𝗲𝗿𝘆𝘁𝗵𝗶𝗻𝗴 𝗲𝗹𝘀𝗲. It's why we're hosting inside Skool. It's why there are opportunities for conversations, matchmaking and collaboration throughout the week. The experience came first. The logistics followed. And that's something I want you to remember when you're thinking about hosting your own event. Don't start with the registration page. Start with what you want to create for the people attending. The rest becomes a whole lot easier to figure out when you know THAT. So I'm curious... If you were creating your own event, what would you want people to walk away with? 👇

I've been reading your answers to the questions you fill out when joining this community. And one thing keeps coming up from people who are interested in hosting their own summit or bundle. They WANT to do it. But then there's the whole... 😵‍💫 Where do I even start? 😵‍💫 How do I organize everything? 😵‍💫 How do I find the right speakers or contributors? 😵‍💫 What about the tech? 😵‍💫 When am I supposed to find the TIME?! And I get it. 😂 When you look at an entire event from the outside, you're seeing the finished product. The registration page. The contributors. The emails. The promotion. The actual event. What you're NOT seeing is that nobody builds all of that in one afternoon. You make one decision. Then the next. Then the next. So I'm curious... If you were going to host your own summit, bundle or collaborative event, what part feels the MOST overwhelming right now? And if hosting isn't on your radar yet, that's okay too. Tell me what would have to change before you'd consider it. I'm genuinely curious what everyone is thinking. 👇😂

I keep seeing this come up in the answers from new members. Time. Organization. Technology. Not knowing the process. And one person put it beautifully: wanting a structure that makes hosting worthwhile WITHOUT creating unnecessary complexity or taking focus away from the core business. 𝗬𝗘𝗦. 𝗧𝗛𝗔𝗧. 👏 Because hosting a summit or bundle IS work. I'm not going to sit here and tell you that you can throw one together in 20 minutes while drinking your morning coffee. 😂☕ But here's where I think people get overwhelmed. They're trying to figure out the ENTIRE event before they've even made the first decision. The contributors. The emails. The website. The graphics. The promotion. The schedule. The tech. 𝗔𝗟𝗟 𝗢𝗙 𝗜𝗧. At once. You don't need to do that. Here's how I approach it: 𝗙𝗶𝗿𝘀𝘁: Decide who the event is for and what you want it to accomplish. 𝗧𝗵𝗲𝗻: Choose the event format and theme. 𝗧𝗵𝗲𝗻: Figure out who needs to be involved. 𝗧𝗵𝗲𝗻: Build the registration, access and promotion pieces. One decision informs the next. And when you have an actual process to follow, you're not waking up every morning thinking, "What the hell am I supposed to do today?" 😂 That's why I love having systems and planning documents behind my events. Not because I'm obsessed with spreadsheets. Okay, maybe a little. 😂 But because I don't want to reinvent the entire process every single time I host something. The goal isn't to make hosting effortless. It's to make the work organized, intentional and manageable. And that starts with knowing what comes next. 💗 𝗦𝗼 𝗜'𝗺 𝗰𝘂𝗿𝗶𝗼𝘂𝘀... 𝘄𝗵𝗮𝘁'𝘀 𝘁𝗵𝗲 𝗽𝗮𝗿𝘁 𝗼𝗳 𝗵𝗼𝘀𝘁𝗶𝗻𝗴 𝘁𝗵𝗮𝘁 𝗳𝗲𝗲𝗹𝘀 𝘁𝗵𝗲 𝗠𝗢𝗦𝗧 𝗼𝘃𝗲𝗿𝘄𝗵𝗲𝗹𝗺𝗶𝗻𝗴 𝘁𝗼 𝘆𝗼𝘂 𝗿𝗶𝗴𝗵𝘁 𝗻𝗼𝘄? 👇 ⏰ Finding the time? 🗂️ Organizing all the moving pieces? 💻 Figuring out the tech? 🤝 Finding contributors? 📣 Getting people to actually sign up? Or something completely different? Tell me. Let's see if we can make this whole hosting thing feel a little less complicated. 😂💗

I've been thinking about hosting another bundle in the spring... And it got me thinking. 👀 What if we each built our OWN bundle... but did it TOGETHER? I know some of you have been thinking about hosting a bundle, but then come the questions... What would I even host? Where do I start? How do I find contributors? What about the tech? And HOW am I supposed to find the time for all of this?! 😂 We already have Bundle Brilliance inside Premium. But what if we worked through it together, with LIVE calls along the way to brainstorm, make decisions, answer questions and tackle the moving pieces one step at a time? I'd be building mine right alongside you and sharing the behind-the-scenes decisions as I go. No need to have your idea figured out. No need to know all the tech. And definitely no need to tackle all 847 decisions at once. 😂 I'm curious... Who's been wanting to host their own bundle and would LOVE to build theirs while I build mine?👇🎁

You're posting. You're showing up. You're telling people what you do. And sometimes it feels like... HELLO?? IS ANYBODY OUT THERE?! 😂 I've seen versions of this come up a LOT in this community lately. I can't find my people. I'm not getting clients. My audience is too small. Nobody is applying. How do I get in front of the right people? And here's the thing... Sometimes it takes a while for people to find you. They might see your name once and keep scrolling. Then they see you again in a community. Then they hear you on a podcast. Then you're both contributing to the same bundle. Then they read something you wrote and think, WAIT. She's exactly who I need. Or ... like we're literally seeing happen in this community ... you mention that you'd love to speak at a summit and someone invites you to theirs. 👀🔥 That's why I keep talking about getting into rooms. Not because you walk into ONE room and 47 people immediately hire you. 😂 But because every room gives more of the right people a chance to find you, remember you, talk to you and eventually connect the dots. Keep showing up. Keep making connections. Keep telling people what you do. Keep getting into rooms where your people ... or the people who know your people ... already are. You may feel like nobody is noticing. They might just not be ready to raise their hand yet. ❤️