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22 contributions to Problem-Led Growth for B2B GTM
Welcome to Problem-Led Growth
Thanks for joining and hello to those already part of the group, albeit a name change.... If you've been in sales for any length of time, you've probably heard of the term "Solution Selling". When the problem is fully defined, this approach works well but it does this falls short in the following areas; 1. When you're a business solving complex problems and there are already solutions or workarounds in place 2. There are many stakeholders involved in the buying decision 3. You're competing in a highly competitive market 4. You're moving from Founder-led sales into team sales By introducing an effective ROI step into your sales process that compares their current way of doing things with the new way of your proposed solution, you'll create the sales opportunity to win the sale. Without it, your losing too much control in the sale and deal will more than likely stall... This is the essence of problem-led selling. Do you have a step in your sales process the proves the ROI compared to what they are doing today?
Poll
5 members have voted
1 like • 11d
would be great to put this on the rails as a framework
I'm planning on writing a book and need your help
I'm planning a 12-month value-adding project and would your thoughts and advice if possible. If you have 3 minutes, could you please watch this video and let me know if this would be of interest to you as a founder or because you work with a founder? Thank you
I'm planning on writing a book and need your help
1 like • Jul '24
Hey Gav, I would be interested. One of the reasons is that I often find myself thinking that my problem with growing Schooly is unique (when in fact it is not), but I do not have a resource to confirm that it is not unique. And I wish I knew about many errors I made early on!
Short pitch about Schooly
Hi everyone. It's been a while since my last post here. I'm a co-founder of Schooly, school management system that focuses on parent communication. I've recorded 2 versions of a sales pitch. Would love to hear any feedback! Thanks in advance. Longer version. 30 Seconds version.
No sessions tomorrow
Hi everyone, just wanted to let everyone know there are no sessions tomorrow because of Easter. Have a great break we’ll be back at it next Tuesday
0 likes • Mar '24
Happy Easter everyone
Seeking advice
Hi all. I've got some content that I can use in LinkedIn posts, blog, maybe newsletter. Some of it I can possibly convert into a webinar topic. I have copies on different topics (I can cover at least 3 areas of school ops). So the questions is: - Do I utilise them all simultaneously? I.e. post on LinkedIn about different problems and see which one is more popular.. - Or it is better to stick to one topic for some time, post about it, cold email about it, etc. Then switch to another topic and repeat what I did with the first one and so on?
0 likes • Mar '24
Thanks @Kevin Mant !
1-10 of 22
Anton Simanikhin
3
33points to level up
@anton-simanikhin-5279
Engineer, entrepreneur, founder. Currently leading an EdTech startup from zero to hero. Surf, CrossFit and bikes are the stress release activities.

Active 11d ago
Joined Feb 6, 2024
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