Digital product in pricing niche
I'm having a wobble and would love your input and insight! My digital product helps agency (and service based business) leaders to price their services profitably (from commercial and numbers perspective) I'm an ex agency CFO so I know this is a big problem for agencies! But looking online, I couldn't find anyone who would provide such service directly (accountants offer it but don't really have time and knowledge to do it, same with business coaches) So my question is - as it is not being offered as a service, does it make sense to start? Or is the education part gonna be a long and winded process? I don't yet have a following of ideal clients (most of my clients came through as a word of mouth) - so it's hard to test my idea with potential clients. What would you do??