Making killer email sequences?
👉 Question: From @pam7810 “Hey Tyson, hope you’re doing well. How do you make long email sequences? Don’t you run out of topics to write about over time? Like, I guess you could send the same one over time, but how do you make long email sequences that are hooking every time? Thank you so much!” 👉 Answer: When it comes to writing sequences, focus on introducing new emotional triggers, rather than focusing on new topics. Try cycling through: 👉 Different desires like freedom, revenge, and status 👉 Story types such as origin, breakdown, and student wins 👉 Finally, angles that include future pacing and hot takes If you prioritize belief shifts, your sequences will perform because you’re influencing emotion instead of logic.